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Hard Hats & Heels – The Boulevard at Third & Grand

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Hard Hats & Heels – The Boulevard at Third & Grand
August 15, 2018 @ 4:30 pm - 8:00 pm
$60 members
$85 non-members
The Fisher Building
3011 W. Grand Boulevard

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Registration Closed | Attendee List


Wednesday, August 15, 2018
4:30 pm – 8:00 pm

Pre-Tour Gathering:
The Fisher Building – Leasing Center

3011 W. Grand Boulevard
Detroit, Michigan 48202

Post Tour Presentation & Networking:
The Platform
The Fisher Building – Suite 2300

Parking is available for $8 in the surface lot off Third Street between Lothrop and W. Grand Blvd on the West side of the Fisher Building.  Enter through the West Doors of The Fisher Building to register and check in at the Leasing Center.

4:30 pm – 5:00 pm // Registration + Tour Check-in
5:00 pm – 6:00 pm // Site Tours – The Boulevard at Third & Grand
6:00 pm – 6:30 pm // Announcements
6:30 pm – 7:00 pm  // Speakers, Q&A
7:00 pm – 8:00 pm // Networking, Cocktails & Appetizers


$60 members; $85 non-members

Program Details

CREW Detroit’s Hard Hats & Heels event features a tour of the first new construction residential development in New Center in the last 30 years.  The Boulevard at Third & Grand, brought to us by The Platform, is a ground-up mixed use Transit Oriented Development situated on 1.5 acres in New Center.  The development features five floors of high-quality residential units over ground floor retail.

The two-part program begins with a site tour of The Boulevard at Third & Grand given by general contractor, O’Brien Construction. Following the tour, attendees are invited to The Platform Suite for refreshments and a presentation by Dietrich Knoer, President & CEO and Clarke Lewis, Senior Development Manager of The Platform, and Paul Marcus, COO of O’Brien Construction.

Tour sign-up begins at 4:30 pm in the Fisher Leasing Office on the Main Level. Tours will begin at 5:00 pm with the last tour leaving at 5:30 pm.  This is an active construction site. Flat, closed-toe shoes are required for the tour.

About The Platform
The Platform was established in 2016 when the acquisition of the Fisher Building brought Peter Cummings and Dietrich Knoer together. Combined they have over 60 years of experience , and a legacy of successful development projects in Detroit. They are committed to connecting to communities, developing mixed income and market rate communities, excellence in design & construction, and raising the next generation of developers in Detroit.


Dietrich Knoer, President and CEO, The Platform
Dietrich is the President and CEO of The Platform, LLC, a development company that is focused on developing residential and mixed-use communities in Detroit. With a team of 18 talented professionals, The Platform is working on a $500 million development pipeline throughout the city and its neighborhoods.

Dietrich has been a development and investment professional with domestic and international experience for the last 23 years. He started his career at Hines in the Chicago and Atlanta office as development manager working on large office developments and value-add acquisition opportunities. Thereafter, he spent 4 years in London, England, at JPMorgan Partners as a Principal in the acquisitions group of JPMorgan’s real estate private equity fund. Back in the US, Dietrich became Chief Investment Officer at Higgins Development Partners in Chicago, a national office and industrial development company, managing the development strategy, JV structuring and capital origination activities of the company. In 2013, Dietrich was recruited to become Chief Investment Officer at REDICO in Southfield, MI. The move to Michigan laid the foundation for getting involved in the resurging real estate market of Detroit, which led to the forming of The Platform LLC in February 2016.

Clarke Lewis, Senior Development Manager, The Platform
Having grown up in Pittsburgh, Clarke always felt a connection to undervalued rust belt cities. When he decided to attend University of Michigan, he had never been to Detroit. Now, a two-year Detroit resident, he says, “Detroit is one of the most interesting ‘urban labs’ in the world. We need to keep raising the bar. Development needs to be thoughtful and connect everyone with everything.” His development career all started with a simple class project at the corner of Woodward and Baltimore. With his then classmates, now colleagues, the three put together the Baltimore Station project. “Our $1 million project proposed in in class, quickly turned into a $43.5 million, multi-phased development”




Paul Marcus, COO, O’Brien Construction
As the Chief Operating Officer, Paul oversees every O’Brien Construction project, holding the Project Team accountable to guarantee every project is completed on schedule, within budget, and with zero incidents. Paul’s professional experience includes 20+ years of senior leadership service in both operations and corporate development and three years of international business experience. His area of specialization is within design-build projects as he has significant experience leading multi-disciplinary teams including project management, estimating, renovations and building addition projects. He is also highly proficient in ISO quality management system process development, auditing and certification.


Thank you to our amazing event sponsors:

Beverage Sponsor:

Gold Sponsors:
Belfor Property Restoration
Giffels Webster
NORR Architects Engineers
Plante Moran
Schostak Brothers
Spalding DeDecker

Silver Sponsors:
Affordance Office
Dawda Mann
DL Couch
Graber & Associates
Interior Environments
LLP Construction
Orangetheory Fitness
Shaw Contract Group